The Cultural Evolution of Onam Attire: From Tradition to Modern Trends
August 29, 2025
Onam, Kerala’s most celebrated harvest festival, is as much about culture as it is about togetherness. The attire worn during Onam reflects centuries of tradition while also adapting to modern times; across Kerala, Onam attire holds a timeless charm.
The Origins of Onam Attire
The white and gold combination of Kasavu has its roots in Kerala’s weaving traditions. The golden zari border is said to represent prosperity and sunlight, while the cream fabric symbolises purity. Traditionally woven by local artisans, the Kasavu Saree for women and Kasavu Mundu for men became the cultural attire during Onam, especially worn on Thiruvonam day.
Traditional Styles
Women and Kasavu Saree
The Kasavu Sareescream with golden border, usually paired with a matching blouse. The drape is simple, focusing on elegance over embellishment.
Men and Mundu
The Mundu or Dhoti with kasavu border, often worn with a plain white shirt or angavastram, a shoulder cloth that is usually a singular and rectangular fabric.
Regional Variations Across Kerala
In central Kerala, the kasavu mundu is paired with bright silk shirts. In northern regions, on the other hand, traditional settu mundu (two-piece attire) is still popular among women. Lastly, in southern highlands like Idukki, Onam attire is often accessorized with floral garlands, jasmine, and gold jewelry, reflecting the agricultural prosperity of the land.
How Attire Evolved Over Time
New Borders & Colors
Beyond gold, borders in maroon, green, or blue have become common. Images and catchy texts are also commonly woven into the fabric now.
Modern Drapes
Designer blouses and sleeveless cuts have modernised the kasavu look.
Fusion Styles
Salwar suits, lehengas, and even gowns in kasavu fabric are now popular, especially among younger generations.
Childrens Wear
Mini sarees, kasavu skirts, and playful prints make festive dressing easy for kids.
Contemporary Shopping Trends
Today, Onam attire is available in every form, from handloom boutiques to online designers offering modern kasavu gowns. Social media also inspires younger generations to experiment with traditional wear, mixing Keralas essence with global fashion.
Tips for First-Time Onam Celebrants
Women
A kasavu saree or salwar suit is always a safe choice! Pair with gold jewellery or fresh jasmine flowers.
Men
Opt for a kasavu mundu with a white or cream kurta/shirt. If unfamiliar with draping mundu, a stitched version makes it easy.
Comfort First
Onam involves activities, dancing, and feasting. Choose light, breathable cotton or handloom fabrics.
The Essence That Endures
Whether celebrated in a resort in Idukki, near the green trails of Gavi, or among global Malayali communities, Onam attire is, more than just clothing, a cultural statement of pride, tradition, and belonging. Even as fashion evolves, the cream and gold kasavu continues to stand as the soul of Onam.
If you plan to visit Kerala during Onam season, do not miss out on indulging in the regions attire. There are splendid handloom boutiques in Thekkady and Vandiperiyar from where you can buy Sarees and Mundus for yourself; while there, you may even partake in the many Thekkady attractions like jeep safaris, wine tasting at vineyards, and tea plantation visits.
